Create Your
Company’s Own Custom Stored Value, Gift, or Loyalty Cards!
National Merchant Center has developed a proprietary gift / loyalty / stored
value card system. This comprehensive product line is very versatile and can be
set up for a single business location or to a multi-location national chain. Our
simple set up and sophisticated reporting functions makes offering these cards a
valuable product that businesses come back to us again and again for.

According to The Nilson Report, gift card systems are the fastest growing
consumer payment system and will continue to dominate the prepaid payment
system. The benefits of utilizing these custom labeled cards are overwhelming. A
sales and marketing strategy that incorporates these types of cards can provide
a large return on investments. According to the Standard Registers 2001 “Survey
of National Retail Card Issuers,” retailers switching from paper gift
certificates to magnetic striped gift cards showed a year over year sales jump
of 15% to 46% from use of the gift cards. The 2004 Consumer Insights Survey
states that more than half of those surveyed spent more than the value of the
card. The increases in sales along with the ability to reward your best
customers are major benefits to all businesses.
According to a survey conducted by ValueLinkTM , more than half of
American consumers prefer electronic gift or spending cards when giving gifts.
The popularity of these cards continue to grow as an October 2004 article in
Digital Transactions projects that 139 million people or 64% of US adults are
buying or receiving these cards each year.
EARLY FUNDS: With gift cards, your company will
receive the money before have sold the goods, which could help you fund your
inventory with gift card funds.
GUARANTEE: Gift cards guarantee that your
customer will send the full amount of money on the card at your store (or not
spend it all).
REPEAT BUSINESS: Most gift card recipients make
more than one trip to the store to use up the value of their card.
INCREASE SPENDING: Gift cards also increase your
customers spending on both the front end and the back end. According to studies,
80% of consumers who purchase gift cards indicate that they spend as much or
more on a gift card than they would on a traditional gift, and 54% of consumers
always or often spend more than the face value of the card.
The National Merchant Center sales team is ready to help you maximize the return
from your existing customers and promote your business to new ones by creating
your custom gift and loyalty cards. Our in-house graphic design team can help
design your cards with our customized service or generic designs. We also
provide a rapid turnaround so that you can begin offering these cards
immediately.
To sign up, or for more information about our Gift/Loyalty or other custom
Stored Value Card products, please
contact
National Merchant Center or your NMC Agent today!
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